Feb 5, 2018
George Lawrence is the founder and CEO of Merchant Words, a company that provides an Amazon keyword tool to online sellers so they can understand how buyers look for products to purchase. With a background in programming, he built this company from something he did on the sidelines to a ten-person team with health plans. They are currently providing search estimates not only for online sellers in the US but also in other countries like Canada, Italy, Spain, and the UK.
Today, George joins us to discuss keyword strategies to help you know whether your product will sell even before your products hit the warehouse. He shares the fascinating story of how he founded Merchant Words, how vital the estimates are in determining keyword search volume, and how to reconcile the mismatch between the seller and the buyer descriptions.
“Get inside the mind of your buyer, but more importantly, get inside the style of how they buy.” - George Lawrence
This week on The Amazon Files:
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Set Yourself Up for Success in Your Amazon Business!
If you missed our Wholesale Bundling Workshop in Atlanta, worry no more because you can still grab some seats on our upcoming event on March 12, 2018 in Las Vegas. Go to MommyIncome.com/Workshop and prepare to fast-track your Amazon business success.
It’s Not a Guessing Game! Trust Your Keywords!
Do you have questions about Amazon keywords and Merchant Words? Shoot your questions on our Facebook Group! Join our community where you can interact with sellers of all levels -- from people who are starting their Amazon journey to those who have been full-time sellers for years. Go to MommyIncome.com/JoinUs with the code word Merchant Words.
And to learn more about how to utilize Merchant Words so that buyers can find you in the middle of the big ocean of Amazon listings, head over to MommyIncome.com/LearnMW to grab our how-to videos walking you through how we use the system to bring our bundles to market.
Jumpstart Your Amazon Business Today!
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Grow Your Amazon Business!
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