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The Amazon Files, hosted by Kristin Ostrander, Amazon business strategist and one of the founders of Mommy Income, hits the airwaves every Tuesday with the real truth about selling on Amazon. This show isn’t about sugar-coated reality. It’s real truth - the good, the bad and the ugly - shared with practical action steps and strategies to help both new and experienced sellers tackle the world’s largest retail sales platform.

Nov 1, 2021

Are you prepared for the biggest weekend of the year? Here in America, Thanksgiving, Black Friday, and Cyber Monday form a huge weekend for us as resellers, and this year, it’s going to be record breaking. Now, this is all great if you’re prepared for it, and, given the supply chain issues we’re experiencing this year, preparation is more important than ever, so listen in today to learn exactly what you need to do to make this crucial weekend a success.

 

I’ll begin by reviewing just how important it is to be ready for business at all times, and especially for this Q4 holiday season, and how The Reseller's Guide to Black Friday is the perfect resource to show you how to make the most out of this special weekend. I’ll share with you some tips that will guide you to success, especially this year, and we’ll finish by looking at some current trends, and the role that merchant fulfill can play this year. A lot of factors have combined to make this a year like no other, but that doesn’t mean you can’t still make it as profitable as ever. Now is the time to buckle down, get scrappy, and make sure you are ready for this biggest weekend of the year, and today I show you how to do just that.

 

Even more valuable information is available if you choose to join our Facebook group with today’s codeword word BLACKFRIDAY, where you can learn more about bundling, ask questions, and participate in the conversation with other sellers. And if you’re ready to take your business to a whole new level, visit MommyIncome.com/Coach to schedule your one-on-one coaching call today.

 

This week on the Amazon Files:  

  

  •   Being ready for the Q4 holiday season, especially this year
  •   The Reseller's Guide to Black Friday
  •   Black Friday, Cyber Monday, 2021 holiday tips for resellers
  •   Some current trends in purchasing
  •   Merchant fulfill

“I want you to go out and take some of these tips and use them because you will be rewarded when you do the work. Because, you know what? You can finish this year with results and good sales and pat yourself on the back for doing the work and working hard and putting in the time.”

- Kristin Ostrander

 

Quotes:

 

“You have to stay ready, so you don't have to get ready. That's the whole point.”

 

“Even though I don't love doing arbitrage, I do it now because it's supplementing the stuff that I have not received from my suppliers that I ordered.”

                                

“The supply chain issues are a real problem.”

 

“Anything that has a computer chip in it, you're going to struggle to get any quantities of.”

 

“What we need to look for as resellers is stuff that's already available.”

 

“Sign up for the email list for your favorite retailers.”

 

“Another thing that you want to pay attention to is shipping stuff in immediately.”

 

“Join their rewards programs and get every and all discounts that you can possibly get.”

 

“If that store doesn't have that anymore, then all of a sudden, your item becomes more valuable, and you can raise the price a little bit because the supply and demand are not meeting up.”

 

“Outdoor stuff is still extremely popular.”

 

“The time to get it and list it is right now because the world is kind of in a panic about this whole supply chain issue.”

 

“I would look at some of the close out companies and see if they have any last year goods that you can buy if they don't have any sitting around.”

 

“If you're a Hub member, review the q4 class.”

 

“Just keep your finger on the pulse of the supply chain issues and things like that, because those things are going to come up regularly.”

 

“I'm going to be doing some merchant fulfill because there are things that just won't get to Amazon on time.”

 

“Get your stuff in early, ship it out early. The faster you list it, the more it can sell.”

 

“Everything's kind of wackadoodle right now. So just try all the things.”

 

“I have listed things on Black Friday standing in line to check out the things that are in my cart, and have sold them on Amazon before I even hit the checkout.”

 

“You can make a boatload of money between Thanksgiving and Christmas - that's, like probably, the biggest 30 days of the year for a lot of us as far as sales and things like that. But you've got to have the stuff ready to sell.”

  

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Grow Your Amazon Business!

 

Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon sellers along their business journey one step at a time with Amazon expert and your host, Kristin Ostrander. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show and leave us your honest review. Don’t forget to share your favorite episodes with your friends on social media! Use the codeword BLACKFRIDAY to join us on Facebook. Each week, Kristin hosts a live discussion on how to grow your Amazon business. Don’t forget to check out our website and subscribe to our mailing list for even more resources.