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The Amazon Files, hosted by Kristin Ostrander, Amazon business strategist and one of the founders of Mommy Income, hits the airwaves every Tuesday with the real truth about selling on Amazon. This show isn’t about sugar-coated reality. It’s real truth - the good, the bad and the ugly - shared with practical action steps and strategies to help both new and experienced sellers tackle the world’s largest retail sales platform.

Apr 20, 2020

Nothing happens overnight when it comes to growing your Amazon business. This doesn’t seem to be the case in social media, where you can see posts that look like instant success. We see these stories of overnight sensations or earning thousands of dollars in days, but what all the hype doesn’t tell is a deeper truth. They don’t show the journey of how they got there: we only see the stats and the dollars. The reality is - to achieve success, we need to make changes towards it, no matter how small the steps we take.

In this episode, I discuss how small, incremental changes directly impact future significant results. I explain how the hype on social media platforms doesn’t show the hustle behind it. I discuss why you need to take small steps for your business right now and illustrate how the 15-Minute Hustle can help. I also share ideas on what consistent changes you can make for your Amazon business on a daily and weekly basis as well as underscore the importance of visualizing the progress of your business.


“Small, calculated steps work. The first thing you have to remember is consistency.” - Kristin Ostrander


This week on the Amazon Files:

  • How social media hides the hard work behind Amazon success
  • The comparison monster and how everybody wants instant gratification
  • The impact of small, consistent changes on future results
  • Why you need to take small steps right now
  • The 15-Minute Hustle and small changes you can make for your Amazon business today
  • My struggle with shifting my mindset
  • Reaching out to suppliers and vendors using the 15-Minute Hustle
  • Making use of tradeshow stocking websites to reach wholesale vendors
  • Correcting, updating, and optimizing your Amazon listings
  • Researching an Amazon bundle idea with the 15-Minute Hustle
  • Using visual reminders to track your progress


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Grow Your Amazon Business!

Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon seller along their business journey one step at a time with your hosts and Amazon experts, Amy Feierman and Kristin Ostrander. If you enjoyed this episode, head over to iTunes, subscribe to the show and leave us your honest review. Don’t forget to share your favorite episodes with your friends on social media! Use the codeword #SmallChange to join us on Facebook. Each week we host a live discussion on how to grow your Amazon business. Don’t forget to check out our website  and subscribe to our mailing list for even more resources.