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The Amazon Files, hosted by Kristin Ostrander, Amazon business strategist and one of the founders of Mommy Income, hits the airwaves every Tuesday with the real truth about selling on Amazon. This show isn’t about sugar-coated reality. It’s real truth - the good, the bad and the ugly - shared with practical action steps and strategies to help both new and experienced sellers tackle the world’s largest retail sales platform.

Jun 11, 2018

Many believe that experience is the best teacher. While it may be for some, the downside is that once the mistake has been made, you can never undo it. For this reason, it is best to listen and learn from somebody else’s mistake to make sure you don’t go down the same path as you strive to grow your Amazon business.

Today, we’re sharing the top mistakes to avoid on your Amazon business. We share our stories, the mistakes we’ve made and the lessons we learned from them so that you can avoid making the same mistakes. We also discuss the significance of establishing good relationships with vendor representatives, how to get quick answers from your vendors, and how to get freebies and discounts for your Amazon business.


“Don’t give up easily. Don’t be a quitter. Practice makes you better, not perfect.” - Amy Feierman


This week on The Amazon Files:

  • Why it’s better to do your own research than rely on other people’s research work
  • The significance of looking at the sales rank when choosing products for your business
  • How to read and interpret guidelines
  • How to be better at outsourcing products and reading the necessary charts
  • When to “clear” the shelf
  • How to avoid client complaints about product pricing
  • How to deal with negative client feedback
  • Why you should always clarify the units and double check your purchases
  • Why you should ask how vendors handle backorders
  • How to have great product photos for your listing
  • Tips on bundling products
  • Why you shouldn’t make your bundle too small
  • How to get free labels from UPS
  • The relevance of monitoring bookkeeping, accounting, and your taxes consistently
  • Letters you should pay attention to and NOT ignore
  • Steps to take to be more productive and earn more money
  • When to make a change and step out of your comfort zone
  • What to do with dead inventory


Key Takeaways:

  • You have to learn to trust yourself. You have to trust your own research.
  • Set guidelines and boundaries for purchasing.
  • Do your best at customer service.
  • Have a script for yourself when you make vendor or client calls.
  • As you build relationships, doors start to open that weren’t there before.
  • Slowly integrate new processes and changes in your business.
  • Diversify. Don’t stay stuck even on things that are comfortable and familiar because nothing fun ever happens in your comfort zone. Get out of the box and do something great.
  • Don’t be married to dead inventory.


Resources Mentioned:

Smash Your Amazon Competition, Double Your Income!

Are you tired of going from store to store to look for inventory just to see other sellers offer it a few months later? Do you want to smash your competition and double your Amazon sales this year? Double your sales without the unnecessary cashout! We’re going to share with you the strategies we used to reach the six-figure business we’re currently running through wholesale bundles. If you’re serious about growing your business, go to


Tools, Resources, and Discounts Just for You!


Are you struggling to make smarter buying decisions? Perhaps you know it’s time for you to outsource tasks in your business, but you’re not sure how to set things up for success as you grow your team. We can help! Learn how to set parameters and boundaries when outsourcing your products. Download a copy of our ebook Smart Sourcing Guide at now.


Get 10% off when you buy anything from the FBA category at Bubble Fast! Use coupon code MommyIncome to get your discount today!


If you’re uncomfortable with bookkeeping, accounting, and taxes for your Amazon business, learn more about how to deal with these issues by grabbing a slot at our mini-course at

Got Questions?

Shoot your questions on our Facebook Group! we’ll be happy to answer your questions, listen to your vents, and encourage you to carry on in the right direction. Join our community where you can interact with sellers of all levels -- from people who are starting their Amazon journey to those who have been full-time sellers for years. Go to with the code word LAUGH to start interacting with our community.


Grow Your Amazon Business!

Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon seller along their business journey one step at a time with your hosts and Amazon experts, Amy Feierman and Kristin