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The Amazon Files, hosted by Kristin Ostrander and Amy Feierman Amazon business strategists and founders of Mommy Income, hits the airwaves every Tuesday with the real truth about selling on Amazon. This show isn’t about sugar-coated reality. It’s real truth - the good, the bad and the ugly - shared with practical action steps and strategies to help both new and experienced sellers tackle the world’s largest retail sales platform.

Nov 19, 2018

Wholesale bundlers, from beginners to pros, may find that they have put together a dud bundle that won’t sell. A dud bundle may leave you wondering where you went wrong and how you can fix the problem. Often you are left questioning whether your bundle is a dud or if it just needs tweaking.


Today, we discuss the top 3 reasons why your bundle isn’t selling and share what you can do about it. We take a look at how you can complete a wholesale bundle review, the next steps, and solutions that will help you fix common mistakes. We also reveal the common errors that we see over and over again and share insight on how you can troubleshoot the problem.


“You have to be competitive, and competitive means selling stuff that not every person in the world is selling. Think outside your top 1,000 and think outside out the box.” - Kristin Ostrander


This week on the Amazon Files:


  • The benefits of attending conferences, workshops, and meetups.
  • How to assess the competition level and decide if the keyword saturation level will work for you.
  • Adjusting the value, repurposing or changing the variety of the bundles in your niche.
  • Why it is essential to do your research and use it to assess a dud bundle.
  • The pieces of research that will help you build a bundle that will sell.
  • How profit links to Average Selling Price.
  • What you need to know about the size and packaging of your bundles.
  • The different ways to track your research.
  • How to question if a wholesale bundle has complimentary items.
  • How to fix bundles that don’t have complimentary items.


Mommy Income Question of the Week:


  • How do you track your research and avoid going down the rabbit hole?





Related Content:



The Confident Wholesale Bundlers Workshop Comes to a City Near You!


Are you ready to take your Amazon business to the next level? Want to meet other amazing Amazon sellers while gaining a fresh perspective and developing an action plan?


Join us for the 2019 Confident Wholesale Bundlers Workshop!


Unlock the skills and strategies you need to consistently make successful bundleson Amazon. At the Confident Wholesale Bundlers Workshop, you’ll receive hands-on trainingon:


  • Why wholesale bundles work
  • The anatomy of a successful bundle.
  • The foundation for building successful bundles from the ground up.
  • Pricing strategies for your wholesale bundles.
  • And much, much more!


To reserve your spot at the 2019 Confident Wholesale Bundlers Workshop - or request VIP Exclusive Access- visit:


Grow Your Amazon Business!

Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon seller along with their business journey one step at a time with your hosts and Amazon experts, Amy Feierman and Kristin Ostrander. If you enjoyed this episode, head over to iTunes, subscribe to the show and leave us your honest review. Don’t forget to share your favorite episodes with your friends on social media! Use the codeword No Salesto join us on Facebook. Each week we host a live discussion on how to grow your Amazon business. Don’t forget to check out our websiteand subscribe to our mailing listfor even more resources.