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The Amazon Files, hosted by Kristin Ostrander, Amazon business strategist and one of the founders of Mommy Income, hits the airwaves every Tuesday with the real truth about selling on Amazon. This show isn’t about sugar-coated reality. It’s real truth - the good, the bad and the ugly - shared with practical action steps and strategies to help both new and experienced sellers tackle the world’s largest retail sales platform.

Jun 4, 2018

Whether you’re a beginner or a seasoned Amazon seller, it is common for business owners and entrepreneurs to eventually feel stuck and overwhelmed with the demands of the business. There can be sudden growth spurts in the business and you may need to work with more clients than you initially expected as well as deal with quick turnarounds. If you’re feeling like giving up, pause and evaluate -- maybe it’s time to take that bold move and make a shift in your business

Today, we’re discussing how to determine if it is time to make a change in your Amazon business. We share why it is a must that you don’t do everything on your own as well as the tools and resources that can help you deal with these periods of feeling stuck. We also share the actions we’ve taken and changes we’ve made during these challenging times and how setting S.M.A.R.T. goals have helped us achieve success in businesses and personal lives.


“Sometimes, it’s taking a step back and re-evaluating that opens up doors that you didn’t see the first time because you rushed by them so quickly.” - Kristin Ostrander


This week on The Amazon Files:

  • The importance of remembering your “Why”
  • How your day to day tasks help you re-evaluate your purpose
  • Why it’s significant to look back and see the progress you’ve made
  • Redefining the word “goal”
  • How to set S.M.A.R.T. goals and how it helps you see your progress on your goals
  • “I Will” statements versus “I Hope/Wish” statements
  • How to divide your hours so you can make time for new strategies in your business
  • The best way to break out of a plateau
  • Why you should make time to do something fun every week
  • How to set boundaries when working from home
  • How to find ways to add time back into your life
  • Why you should consider hiring or enlisting help
  • What makes 168 your magic number


Key Takeaways:

  • Remember why you started.
  • Set your S.M.A.R.T. goals -- Specific, Measurable, Attainable, Results-based, Time-bound
  • Make a change and be consistent.
  • Have some fun in your life.
  • Make a mental shift about time -- from “I don’t have time” to “I will.”
  • Hire help to reduce your stress and overwhelm.
  • Make sure to have accountability.
  • Be 100% present in whatever activity you do.

Join Us Live!

Join us LIVE on June 4th at 9pm EST to learn about our Top 5 Mistakes to Avoid When Selling on Amazon. We’ll share the mistakes we’ve made throughout our Amazon journey, the lessons we have learned from those mistakes, and what you need to know to avoid mistakes while running your Amazon business.

Register for the live episode next week! Go to today.


Confident Wholesale Bundling in Philadelphia!

We are bringing the Confident Wholesale Bundles Workshop to Philadelphia this July 21 and 22, 2018! We want you to experience the best kind of bundling confidence to move your business forward. Best of all - you will be able to implement what you learned from the Confident Wholesale Bundles Workshop the next day at the Philly Gift Show! There are only 20 seats available so head over to to grab your spot now! For our podcast listeners, we have a special code for you! Enter the code workshop18 to receive special pricing!


Take the First Step to Turn Your Dream Into Reality!

How can you work on your Amazon business when it seems that you just don’t have the time to do it? It’s time for you to take action and take back your life -- and we can help you do that. By getting a copy of The 15-Minute Hustle: A Simple Way to Get Everything Done eBook, we can help you get back 26 hours of your life in a week by learning how to start making your list and how to capitalize on it to get things done 15 minutes at a time. Go to to start realizing your dream, one step at a time.


Got Questions?

Shoot your questions on our Facebook Group! we’ll be happy to answer your questions, listen to your vents, and encourage you to carry on in the right direction. Join our community where you can interact with sellers of all levels -- from people who are starting their Amazon journey to those who have been full-time sellers for years. Go to with the code word CHANGE to start interacting with our community.


Grow Your Amazon Business!

Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon seller along their business journey one step at a time with your hosts and Amazon experts, Amy Feierman and Kristin Ostrander. If you enjoyed this episode, head over to iTunes, subscribe to the show and leave us your honest review. Don’t forget to share your favorite episodes with your friends on social media! Visit us on Facebook each week for a live discussion on how to grow your Amazon business and check out our website for even more resources.